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Business Intelligence Plots

For this project, you’ll assume the role of a consultant providing data insights to the leadership team at Adventure Works. You’ll create interactive Tableau visualizations to analyze their online and offline sales data.

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366,013 learners enrolled in this project
  • Beginner
  • Project
  • 6 steps
  • Tableau
Aleksey Korshuk

"My GitHub repository quickly filled up with impressive projects, showcasing my hard work and all that I've learned."

Aleksey Korshuk

Machine Learning Engineer & Researcher

Business Intelligence Plots

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Project overview

In this project, you’ll step into the role of a data visualization consultant for Adventure Works. The company’s leadership team wants to understand the differences between their online and offline sales channels.

You’ll apply your Tableau skills to build insightful, interactive data visualizations that provide clear comparisons and enable data-driven business decisions. Key techniques include creating calculated fields, applying filters, utilizing dual-axis charts, and embedding visualizations in tooltips. By the end, you’ll have a set of powerful Tableau dashboards ready to share with stakeholders.

Objective: Develop interactive Tableau visualizations to provide Adventure Works’ leadership with insights into online versus offline sales performance for data-driven decision making.

Key skill required

To complete this project, it's recommended to build these foundational skills in Tableau

  • Navigating the Tableau interface and distinguishing between dimensions and measures
  • Constructing various foundational chart types in Tableau
  • Developing and interpreting calculated fields to enhance analysis
  • Employing filters to improve visualization interactivity

Projects steps

Step 1: Introduction

Step 2: Online vs Offline Orders

Step 3: Product Analysis with Scatter Plots

Step 4: Global Analysis Tool

Step 5: Adding Viz in Tooltip

Step 6: Next Steps

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